Creating a recurring video series on Food Trucks in Edmonton

Posted by ryanjackson on Jul 17, 2014 in video |

Working in the news means that I get to shoot a lot of random things all the time. I love the variety but I also wanted to hone my skills on one topic.
This spring we decided to create some recurring video series at the Edmonton Journal to help build a regular audience and also an archive of evergreen content.
Food trucks have exploded in popularity in Edmonton in the last few years and so Journal food critic Liane Faulder and I set out to explore the more interesting ones.

I shot all of these with a Panasonic GH4 and 12-25 f2.8 lens except for Drift Food Truck which was with the GH3. I usually only used a small on-camera LED light for the videos but by the end I was using two LEDGo 1200 LED lights for lighting which made a tremendous difference.

My favorite thing about doing this series, aside from eating all the food, was focusing on one topic and improving every week. The difference in quality between my first video and last video is huge and it all comes from practice and knowing what shots work best.

Bully Food Truck in Edmonton from Ryan Jackson on Vimeo.

Bully Food Truck in Edmonton. Video by Ryan Jackson, edmontonjournal.com

S’witch Food Truck in Edmonton from Ryan Jackson on Vimeo.

'Switch Food Truck in Edmonton, AB. Video by Ryan Jackson, edmontonjournal.com

Filistix Food Truck in Edmonton from Ryan Jackson on Vimeo.

Filistix Food Truck in Edmonton. Video by Ryan Jackson, edmontonjournal.com

The Local Omnivore Food Truck in Edmonton from Ryan Jackson on Vimeo.

The Local Omnivore Food Truck in Edmonton. Video by Ryan Jackson, edmontonjournal.com

Sailin’ On Food Truck in Edmonton from Ryan Jackson on Vimeo.

Sailin' On Food Truck in Edmonton, AB. Video by Ryan Jackson, edmontonjournal.com

Little Village Food Truck in Edmonton from Ryan Jackson on Vimeo.

Little Village Food Truck in Edmonton, AB. Video by Ryan Jackson, edmontonjournal.com

Drift Food Truck in Edmonton from Ryan Jackson on Vimeo.

Drift Food Truck in Edmonton, AB. Video by Ryan Jackson, edmontonjournal.com

Huge thanks to Edmonton Journal summer Intern Mack Lamoureux for helping me with the last two food truck shoots!  https://twitter.com/macklamoureux

Huge thanks to Edmonton Journal summer Intern Mack Lamoureux for helping me with the last two food truck shoots! https://twitter.com/macklamoureux

I started lighting the standup videos with Liane half way through the series which really raised the production value.

I started lighting the standup videos with Liane half way through the series which really raised the production value.

Filming a standup with Liane Faulder.

Filming a standup with Liane Faulder.

Lighting setup for meat slicing for the S'witch Food Truck video.

Lighting setup for meat slicing for the S’witch Food Truck video.

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